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avatar for Avital Grushcovski

Avital Grushcovski

Source Defense
EVP Product & PS
Israel
An entrepreneur at heart, Avital is first and foremost a creator and a problem solver. For many years, Avital has brought cohesion to the security, professional services, R&D, and marketing efforts of organizations; finding the balance needed to move the company forward while keeping the big picture and company vision in his sights.
Understanding that to understand a product you must understand how it “thinks,” not how it works, Avital will always dive into the depts of any product and organization he works in, always hands-on, and always leading by example